Newmark Hotels Joins Blaauwklippen Wine Estate to Elevate Accommodation Experience
SUMMARY – BLAAUWKLIPPEN WINE ESTATE PARTNERS WITH NEWMARK FOR UPSCALE ACCOMMODATION EXPANSION: HISTORIC SOUTH AFRICAN WINE ESTATE TO INTRODUCE A MODERN BOUTIQUE LODGING MANAGED BY NEWMARK HOTELS & RESERVES, ENHANCING VISITOR EXPERIENCES AND OFFERING A COMPLETE CAPE WINELANDS GETAWAY.
South Africa; Cape Town, 25 August 2023 — Blaauwklippen Wine Estate, a historic gem in Stellenbosch, is set to introduce a new boutique accommodation concept. The iconic estate, renowned for its wines, will see the inception of a modern lodging nestled within its grounds.
Newmark Hotels & Reserves, a Cape Town-based hospitality firm, will steer the project. Their partnership agreement with the wine estate entails the management of all accommodations on the property, totalling 34 units. That includes the new boutique offering, projected to debut in Q1 2025.
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Embracing History: blaauwklippen’s Legacy
Founded in 1682, Blaauwklippen is Stellenbosch’s oldest wine farm. Originating from land granted to Gerrit Jansz Visscher, it flourished with its first vines in 1688 and its inaugural wine in 1709. Today, the estate boasts a diverse array of premier wines and is a bustling visitor hub.
Guests at Blaauwklippen Wine Estate can indulge in more than just wine tasting. There’s something for everyone with activities like exploring an art gallery, a vibrant weekend market, a Bike Park and Pump Track, and the family-friendly De Blaauwe Kitchen restaurant.
A lavish expansion awaits as a new upscale accommodation facility is set to grace the Blaauwklippen Wine Estate. Overlooking vineyards and Stellenbosch mountains, this luxurious addition will seamlessly blend with the estate’s existing architecture. The construction is expected to span 18 to 20 months.
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Partnership Perspectives: Enriching the Experience
Neil Markovitz, CEO of Newmark Hotels & Reserves, expressed excitement about partnering with Blaauwklippen wine Estate. He believes upscale accommodations on this historic site will fulfil the demand for a complete Cape Winelands experience.
Chairman Charl Cronjé envisions enhanced guest experiences with extended stays. This partnership allows Blaauwklippen to focus on winemaking while Newmark perfects and manages the accommodations, enriching the overall estate experience.
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About Blaauwklippen Wine Estate
Founded in 1682, Blaauwklippen Wine Estate is one of Stellenbosch’s oldest wine farms. Rooted in History and a winemaking tradition, the wines reflect the essence of country living while maintaining a down-to-earth charm.
About Newmark Hotels and Reserves
With a commitment to providing authentic experiences, Newmark Hotels & Reserves creates memorable moments that resonate with the unique spirit of each property’s surroundings. From boutique luxury and vibrant city hotels to conservation-focused safari lodges and tranquil island retreats, Newmark’s diverse portfolio offers curated occasions enriched by exquisite cuisine and thoughtfully chosen wines. Established in 2007 in Cape Town, the company’s African presence spans from the iconic V&A Waterfront to the vast landscapes of the Kruger National Park and beyond, extending to West African golf destinations and the luxury of Indian Ocean beach resorts.
