ONOMO Hotels and Spotify to Host Casablanca Summer Fest
ONOMO HOTELS AND SPOTIFY TO HOST CASABLANCA SUMMER FEST. THE EVENT WILL CELEBRATE AFRICAN CULTURE AND MUSIC.
ONOMO Hotels and Spotify, the world’s top audio streaming service, are set to host this year’s Casablanca Summer Fest.
On July 14, the Onomo Casablanca City Centre will welcome over 400 attendees for the Onomo X Spotify Summer Fest. The event will feature performances from renowned international artists and emerging talents from Morocco and Africa. Music lovers, fashion enthusiasts, and foodies are expected to enjoy a diverse showcase.
Casablanca Summer Fest: A Celebration of African Culture
The Onomo X Spotify Summer Fest will highlight African culture, talent, and innovation. Both brands share a vision to promote music from Africa and the diaspora. This partnership aims to introduce audiences to Africa’s rich musical talent.
Onomo Hotels is quickly becoming a leader in Africa’s lifestyle segment. The hotel brand is committed to the continent’s growing musical and cultural scene. Hosting the first Afro festival in Morocco is a testament to their dedication.
Promoting Talent and Culture
Julien Renaud, CEO of Onomo Hotels, expressed excitement about the upcoming Casablanca Summer Fest festival. “The partnership with Spotify connects artists with fans in innovative ways,” said Renaud. He emphasized the festival aligns with Onomo’s brand pillars and their commitment to promoting talent and culture in their hotels.
Renaud added, “Our brand extends beyond accommodation. We aim to create lifestyle experiences that immerse guests in Africa’s culture and diversity.” This vision reimagines how Africa presents itself to the world.
A Bright Future for the Partnership
Spotify’s involvement will add significant value to the Casablanca Summer Fest. Both brands are eager to continue developing their partnership. An official playlist on Spotify will allow online audiences to enjoy the festival’s music.
Naoufal El Amrani, Spotify’s Senior Artist and Label Partnerships for Maghreb, praised the collaboration. “African culture is deeply rooted in Morocco, and we are excited to celebrate African music with Onomo,” he said. The festival’s success is anticipated to resonate with fans both online and offline.
Artists with a combined Spotify play count of nearly 30 million will perform, including:
- Moroccan rapper Stormy
- Moroccan singer and DJ Kawtar Sadik
- French-Cameroonian DJ and producer Dre Tala
- Moroccan rising star Ramoon
- Moroccan R&B and soul artist Flomine
- Senegalese afro-electro DJ Wutangu
- French artist Vacra
This collaboration underscores both brands’ commitment to celebrating culture and creating meaningful connections between artists and communities.