Qatar Airways Invests in Airlink: Strengthening Ties with Africa
QATAR AIRWAYS’ INVESTMENT IN AIRLINK BOOSTS AFRICAN EXPANSION PLANS. THE PARTNERSHIP ENHANCES ROUTES, LOYALTY PROGRAMS, AND ECONOMIC GROWTH.
Qatar Airways has acquired a 25% stake in Southern Africa’s leading independent regional airline, Airlink. This strategic move aligns with Qatar Airways’ goal to expand its presence across Africa. The investment will strengthen the partnership between the two airlines and bolster their growth in the region.
The acquisition is part of Qatar Airways’ ongoing efforts to develop its operations in Africa. Airlink, which serves over 45 destinations in 15 African countries, will benefit from enhanced code-sharing with Qatar Airways. This partnership supports Qatar Airways’ strategy to become a key player in Africa’s economic growth.
Qatar Airways Group CEO, Engr. Badr Mohammed Al-Meer, expressed confidence in Airlink and Africa’s potential. He highlighted the importance of Africa in Qatar Airways’ future plans. Al-Meer emphasized that this partnership showcases Qatar Airways’ belief in Airlink’s resilience, agility, and strong governance.
Airlink’s Vision for Growth
Airlink’s CEO, Rodger Foster, welcomed the investment as a significant endorsement of the airline. He believes the partnership will unlock new growth opportunities by improving efficiency and expanding its reach. The deal is expected to boost Airlink’s capacity and marketing efforts, strengthening its existing partnerships with other airlines.
Foster also emphasized that Qatar Airways’ investment will support Airlink’s long-term goals. The partnership will help The Airline serve its current markets more effectively and explore new destinations. The deal is seen as a positive step for their future growth and development.
Expanding Routes and Programs
The partnership between Qatar Airways and Airlink will also align their loyalty programs, Qatar Airways Privilege Club and Airlink Skybucks. This move is expected to enhance the travel experience for passengers and encourage more frequent travel between Africa and other regions.
Qatar Airways already operates flights to 29 destinations in Africa. Since December 2020, the airline has added new African cities to its network, including Abidjan, Abuja, Accra, Harare, Kano, Luanda, Lusaka, and Port Harcourt. Additionally, Qatar Airways has resumed flights to Cairo and Alexandria.
This investment further cements Qatar Airways’ role as a major player in Africa’s aviation industry. By partnering with Airlink, Qatar Airways aims to drive economic growth and unlock new opportunities across the continent.
About Airlink
Airlink, founded in 1992, is Southern Africa’s leading privately-owned regional airline, operating a fleet of over 65 modern jetliners across Southern Africa, Madagascar, and St Helena Island. It partners with global brands like Qatar Airways and FlyNamibia to offer worldwide connections. Airlink also launched the “Skybucks” frequent flyer program and is a member of the International Air Transport Association (IATA), accredited under its safety audit program.
