WTM Africa 2025 to “Ignite Africa” with a Fresh Strategic Focus
WTM AFRICA 2025 WILL “IGNITE AFRICA” WITH A NEW FOCUS ON STRATEGIC CONTENT, HANDS-ON SOLUTIONS, AND NETWORKING OPPORTUNITIES TO DRIVE THE TOURISM SECTOR FORWARD.
WTM Africa 2025 is set to take place from 9 to 11 April at the Cape Town International Convention Centre (CTICC), with the exciting theme “Ignite Africa.” The event, organized by RX Africa, aims to transform the future of African tourism with a new focus on actionable insights and networking opportunities.
A Revamped Format for WTM Africa 2025
The 2025 edition of WTM Africa will introduce a refreshed format designed to offer attendees practical strategies for the tourism. The program will focus on key topics like aviation, responsible tourism, and marketing. Each session will provide hands-on solutions, moving beyond simple theory.
One of the event’s highlights will be the “Brain Box,” an interactive workshop series that allows attendees to develop new skills via engaging discussions. These workshops will offer attendees valuable tools they can apply directly to their businesses.
New Industry Reports and Awards
WTM Africa 2025 will also unveil an updated trend report, providing the latest insights into the African tourism market. The State of the Industry report will be a must-have resource for stakeholders looking to understand the industry’s current challenges and opportunities.
Additionally, the event will feature a reimagined Media Awards program aimed at elevating travel journalism across Africa. Judges from the industry will recognize outstanding reporting, setting a new standard for media coverage. The event will offer increased media access through press conferences, briefings, and interviews with top tourism leaders.
A Must-Attend Event for African Tourism
Megan De Jager, Portfolio Director for RX Africa, explained the significance of the upcoming event. “We’re not just updating WTM Africa 2025. We’re completely reimagining how we can drive African tourism forward,” said De Jager. She emphasized that the new format and content will provide actionable strategies that professionals can immediately implement. “With ‘Ignite Africa,’ they are bringing together the sharpest minds and the latest trends to shape the future of tourism.”
WTM Africa 2025 is set to be the leading event for those looking to stay ahead in African tourism. The event will foster new collaborations and strategies that will have a lasting impact on the industry.
