CITYBLUE HOTEL EXPANDS IN AFRICA WITH NEW OPENINGS IN SOUTH SUDAN AND TANZANIA, WHILE ALSO ADDING A PRESTIGIOUS HOTEL TO ITS COLLECTION IN UGANDA. THESE DEVELOPMENTS SIGNIFY CITYBLUE’S COMMITMENT TO DELIVERING EXCEPTIONAL HOSPITALITY AND SOLIDIFY ITS POSITION AS A PROMINENT PLAYER IN THE REGION’S HOSPITALITY INDUSTRY.
CityBlue, Africa’s leading local hotel chain, continues its rapid expansion across the continent with the recent opening of two new hotels in South Sudan and Tanzania, showcasing their commitment to East Africa’s hotel expansion. The CityBlue Panorama Hotel & Suites in Juba, South Sudan, offers luxury accommodations, while Urban by CityBlue in Dar es Salaam, Tanzania, taps into the growing boutique hotel market. Additionally, the esteemed Emin Pasha Hotel Kampala joins the prestigious CityBlue Collection in Uganda, highlighting the chain’s dominance in the region.
CityBlue Hotel in South Sodan
The CityBlue Panorama Hotel & Suites, an upscale mid-market property in South Sudan’s capital, Juba, signifies CityBlue’s strong foothold in the region. With 72 sophisticated rooms, CityBlue now has a presence in every major city across East Africa, including South Sudan. This strategic move reinforces their position as a key player in the hospitality industry and showcases their dedication to the region’s growth.
CityBlue Hotel in Tanzania
Urban by CityBlue in Dar es Salaam introduces a boutique concept with 65 stylishly designed rooms and a captivating rooftop restaurant, catering to the thriving boutique hotel market in Tanzania. With CityBlue’s collaborative efforts and their joint venture with local partners, this establishment aims to revitalize and redefine the hotel market in Dar es Salaam, tapping into the demand for unique and personalized accommodations.
CityBlue Hotel in Uganda
In a significant development, the prestigious Emin Pasha Hotel in Kampala, Uganda, has joined the esteemed CityBlue Collection. Known for its exceptional hospitality and commitment to creating memorable experiences, Emin Pasha Hotel retains its identity and name while benefiting from the resources and support of CityBlue. Guests can savor culinary delights prepared by world-class chefs who artfully blend global flavors with locally-sourced ingredients. The hotel’s exclusive spa offers indulgent treatments, allowing guests to rejuvenate their mind, body, and soul in a tranquil setting.
As CityBlue expands in Africa, it strengthens its position as the fastest-growing local hotel chain in Africa. With a talented team well-versed in African hospitality, CityBlue is poised to deliver outstanding results in terms of guest satisfaction, stakeholder support, and sustainable growth. These recent openings and additions to the CityBlue Collection mark an exciting new chapter for the company, solidifying its presence in East Africa’s dynamic hospitality market and positioning it for continued success.
Founded in 2013 by Jameel Verjee, CityBlue is an African-born brand that has flourished under his visionary leadership. With the inauguration of its inaugural hotel in Rwanda, CityBlue embarked on a remarkable journey, expanding its presence to encompass eight major cities across East Africa. This strategic growth trajectory positions CityBlue as one of the foremost multi-jurisdictional African hotel chains. The company’s ambitious plans include the addition of hotels in seven African countries, with an estimated total of 2,000 keys expected to be part of its portfolio by the end of 2024.
About Diar Group
The Diar Group, established by the Verjee family and based in the United Arab Emirates (UAE), encompasses various ventures, including Diar Hospitality, a hotel management company. Diar Hospitality plays a pivotal role in overseeing the operations of CityBlue, ensuring seamless management of the African-born hotel chain. Additionally, the Diar Group actively engages in cultural heritage preservation and philanthropy initiatives in East Africa, demonstrating its commitment to making a positive impact in the communities it serves.