Meliá Hotels International, the luxury brand rooted in Mediterranean heritage, is set to expand its portfolio by 40% over the next three years, showcasing its rapid growth and commitment to the luxury travel industry.
The brand’s new sustainable leader, Villa Le Blanc Gran Meliá in Menorca, has strengthened its position in the industry as the first carbon-neutral prototype. In addition to this, Meliá has several key luxury hotel openings on the horizon. Such as destinations in Tanzania, and in Vietnam.
A Global Presence with Mediterranean Roots
Meliá Hotels International already ranks as the 19th largest hotel group worldwide, with a presence in 42 countries across six continents. The brand’s growth reflects its core pillars of Mediterranean heritage, global expansion, sustainability, and providing authentic travel experiences.
In today’s market, luxury and exclusivity cannot define from a single perspective. Meliá’s luxury brands, including Gran Meliá, The Meliá Collection, ME by Meliá, and Paradisus by Meliá, address the world of luxury in various ways. Their mission is to provide conscious travel for an enriching lifestyle. With an impressive pipeline, Meliá’s prime luxury hotels will continue to drive their upward trajectory, reaching beyond their Mediterranean roots to Africa and Asia.
Palazzo Cordusio, a Gran Meliá Hotel in Milan, will house in Palazzo Venezia, an iconic Renaissance building. Opening in Q3 2023, the hotel will preserve the building’s cultural prestige. The Ngorongoro Lodge in Tanzania, a Meliá Collection Hotel, will open in June 2023, offering a sustainable and respectful exploration of the destination. The lodge will feature local artwork, neutral tones, and traditional designs, providing remarkable views of the surrounding landscape. Other upcoming openings include ME Malta, ME Lisbon, and ME Guadalajara.
Unique Luxury Experiences in Europe and Asia
Paradisus by Meliá, the brand’s fourth luxury brand, will make its debut in Europe with the opening of Paradisus Gran Canaria and Paradisus Salinas. These resorts will offer a blend of family-friendly luxury and the brand’s new concept, ‘Destination Inclusive. That aims to provide immersive and authentic experiences of the locality. The resorts will feature sustainable designs, allowing guests to discover the local culture and natural beauty.
Meliá Hotels International will become one of the largest international hotel brands in Vietnam with the opening of Gran Meliá Nha Trang in Q2 2023. The ultra-luxury beachfront villas will offer elevated space and privacy, complemented by exceptional gastronomy and wellness facilities. The hotel’s design embodies modern architecture, and Meliá’s Mediterranean roots shine through the culinary offerings.
Sustainability is a key component across Meliá’s existing and upcoming portfolio. The brand has been recognized as the most sustainable hotel company in Spain and Europe for three consecutive years. Villa Le Blanc Gran Meliá, the first carbon-neutral prototype, has set new standards for eco-commitment. Meliá Hotels International continues to prioritize corporate responsibility and sustainability in its social, economic, and environmental pillars.
Mr. Gabriel Escarrer, CEO of Meliá Hotels International, expresses his delight in the brand’s growth. Meliá is becoming a significant player in the ultra-high net worth segments while extending its presence globally.