Morocco’s Tourism Industry Gains Momentum, Attracts Global Attention
MOROCCO’S TOURISM INDUSTRY GAINS INTERNATIONAL ACCLAIM AS TRAVEL OFF PATH IDENTIFIES IT AS ONE OF THE TRENDIEST DESTINATIONS FOR WESTERN TOURISTS IN 2023. THE COUNTRY’S CULTURAL WEALTH, ATTRACTIVE PRICES, AND SIGNIFICANT INCREASE IN TOURIST ARRIVALS CONTRIBUTE TO ITS ENDURING APPEAL.
Morocco’s tourism industry continues to captivate international interest, with the country being recognized as one of the trendiest destinations for Western tourists in 2023 by the renowned travel news outlet, Travel Off Path. In an article celebrating Morocco’s allure, the website emphasized the country’s cultural richness, attractive prices, and the return of Western tourists in large numbers.
Highlighting the key cities to explore, Travel Off Path mentioned Marrakech, Fez, Tangier, and Casablanca, citing the growth in inbound tourism driven by Spanish, British, Italian, and American tourists. The article also emphasized the diverse natural beauty of Morocco, featuring the Sahara Desert and the majestic Atlas Mountains. Travel Off Path dispelled the misconception of Morocco solely being defined by its arid landscapes, highlighting the country’s other captivating attractions.
Recognizing the concerns raised by locals regarding inflation and rising food prices, the website mentioned data from LivingCoast indicating that locals spend an average of $586 monthly. However, it acknowledged that tourist prices might exceed this figure but are still relatively lower when compared to the US dollar and euro.
The article from Travel Off Path coincided with the release of data from the UN World Tourism Organization (UNWTO), which revealed a remarkable 17% increase in tourist arrivals in Morocco compared to the first quarter of 2019. This surge in visitors contributed to a substantial boost in tourism revenues, reaching 2.4 billion by the end of March this year, representing a 51% increase from 2019 figures.
Read This: Morocco to Invest $580 Million to Boost Tourism Sector
Travel Off Path’s recognition of Morocco’s vibrant tourism industry follows the praise received earlier this year from other prominent publications. In January, Vogue Magazine featured Marrakech as one of the best winter sun destinations, while The Washington Post listed Morocco among the must-visit travel destinations for 2023.
Morocco’s enduring appeal as a tourist hotspot can be attributed to its rich cultural heritage, diverse landscapes, and affordability for Western travelers. As Western tourists continue to flock to the country, Morocco’s tourism industry is poised for further growth and recognition on the global stage.
Related Stories
What Are the Biggest Challenges in Developing a Hotel Project in Africa?(Opens in a new browser tab)
Hotel occupancy surpasses pre-pandemic levels in December 2022(Opens in a new browser tab)
Egypt and Morocco lead African hotel development pipeline(Opens in a new browser tab)
