Guy Stehlik of BON Hotels Envisions a Disruption of Traditional Hotel Norms in 2024
GUY STEHLIK OF BON HOTELS FORECASTS A MAJOR DISRUPTION IN THE HOSPITALITY INDUSTRY FOR 2024. CHALLENGING TRADITIONAL PARADIGMS, THE ARTICLE ENVISIONS A CUSTOMIZED AND TRANSPARENT FUTURE WHERE HOTELS ADAPT TO EVOLVING TRAVELER EXPECTATIONS.
The hospitality industry faces a transformative wave in 2024, driven by millennial preferences reshaping traditions and expectations.
A Shift in Perspective
Hotels are challenging established norms, from rigid checkout times to scrutinizing the relevance of daily housekeeping. The CEO of BON Hotels, Guy Stehlik, emphasizes the need for adapting to evolving traveler expectations.
In 2024, hotels are moving towards a customizable menu of services, allowing guests to choose what they value. This shift provides transparency, offering guests the flexibility to be cost-conscious or environmentally aware.
The à la Carte Experience
Stehlik also highlights examples of this new approach: daily or periodic housekeeping, high-speed Wi-Fi vs. basic internet, and choosing between a full English breakfast or a simple croissant. The focus is on giving guests control and clarity over their expenses.
Millennials are at the forefront, demanding personalized travel experiences with preferences such as early check-ins, 24-hour room service, and customizable breakfast options.
Guy Stehlik discusses Advantages of Customization
The shift benefits both hotels and guests. By eliminating unnecessary amenities through a personalized approach, hotels can reduce costs, offering lower rates that appeal to a broader audience.
This trend is not exclusive to specific market segments but is observed across the hospitality spectrum, including luxury lodges. However, the emphasis remains on transparency and customization, even in premium accommodations.
Online Customization Menus
Stehlik predicts that mid-scale hospitality brands globally will adopt online customization menus. This approach allows travelers to tailor their experience by adjusting room types, housekeeping frequency, amenities, and meal plans according to their needs.
As 2024 unfolds, the hospitality industry, particularly in South Africa, is entering a new era defined by personalized service, transparency, and flexibility. Stehlik emphasizes the importance of understanding the market and providing meaningful, customized services to attract a diverse clientele.
Conclusion: A New Era of Hospitality
The future of hospitality lies in balancing essential accommodation with personalized services that add value. Stehlik sums it up, stating that offering diverse deals tailored to individual preferences is the key to attracting a wide range of clients.
About Bon Hotels
BON Hotels is a South African-based hospitality company making waves across Southern Africa, West, and East Africa. Established in 2012 by Guy Stehlik and his management team, the brand has a collective 127 years of hospitality experience. Offering comprehensive management, marketing, and administration services, BON Hotels supports hotels, lodges, and resorts in reaching their full potential in regions such as South Africa, DRC, Namibia, Uganda, Nigeria, Ghana, and Ethiopia. Guided by the ethos of “Good people. Good thinking. Good feeling,” BON Hotels prioritizes creating loyalty among guests, suppliers, and hotel owners. Their owner-focused approach stands out, addressing the challenges of operating in diverse African conditions and ensuring effective budget management, marketing, and overall hospitality business planning.
Article Credit: Bon Hotels
